£500,000 raised for Dell's start-up in residence, Fantoo.
Fantoo solves the problems of email clutter by organising messages and providing a workflow pattern to improve efficiency.
The team were hand-picked by Michael Dell to become DELL’s first global start-up in residence. The product is being piloted across the whole of their UK Headquarters in the spring with a full commercial launch planned shortly after, backed by DELL’s considerable resources.
Ruffena advised Fantoo throughout the funding round, helping them over fund to £500,000. Ruffena investors also participate with £125,000 in equity. With the money raised, Fantoo will spread the new funds across marketing, product and operations, with 35% of its last raise still in the bank.
ABOUT RUFFENA CAPITAL
Established in 2013, Ruffena Capital has evolved to become a boutique private equity advisory business with its own investment platform - focused on raising true growth capital or alternative finance, typically in the £2-10m range for its clients. Ruffena’s investors are largely a private audience of experienced UK and international investors, funds, family offices and certain wealth managers, who prefer established, highly tangible opportunities that can demonstrate the ability to scale and generate returns. Ruffena secured or advised upon over £42m going into client projects over the 2016-17 financial year. In the current year this has risen significantly and Ruffena has also had two clients IPO and one full exit in 2017-18. Ruffena does take on some earlier stage projects, however they must emphatically demonstrate thorough planning; tangible commercial potential; and a workable investment proposition.